The Empowered Artist (★★★★☆)

The Empowered Artist

Bob Baker  *  CreateSpace Independent Publishing Platform  *  June 26, 2015  *  190 Pages

The Empowered Artist, by Bob Baker, reminded me somewhat of Elizabeth Gilbert’s book, Big Magic. Both books encourage artists to see and accept themselves as the “legitimate” creators they already are. But Baker’s book goes beyond the feel-good stuff and asks artists to take it to the next level, to get serious about their art. To this end, his book is LOADED with concrete steps to help turn your artistic side hobby into a self-sustaining (dare I say?) business.

I really love how Baker emphasizes hard work and perseverance. Find your artistic voice, he says, through experimentation and “prolific output.” Create consistently and repeatedly. Schedule your time to write, draw, paint, whatever, and treat it like the important work it is. Figure out your goals, find your fans, connect with your role models, and, above all, produce! I loved this quote from Chuck Close:  “Inspiration is for amateurs–the rest of us just show up and get to work.”

Surprisingly, this book ended up being a source of encouragement for me, yes, but also a very practical guide for how to grow my craft, my brand, my business. There were many really good marketing tips that I had never thought of before, and Baker’s advice has helped me see my future in a different way. I’m feeling encouraged and optimistic, and I’m definitely looking forward to checking out more of Baker’s marketing tips.

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